SpaceRace is a very small business. We like it that way, because being small lets us concentrate on the things we’re good at (creative strategy-making, web development, hare-brained ideation) and avoid the things we stink at (babysitting, delegation, accounting). Taking stock of our business goals has never involved seeking ways to get bigger. We have a strong stable of collaborators whom we respect and trust, and a manageable client base whom we feel we can truly serve with the rocket power we possess. Our utmost goal is to be happy, and for that we have to love what we do. Every year our resolution is to love it just a little bit more, and we do that by looking ahead to what’s possible and pointing our rocket belts in that direction (see image at left).
But just because we’re ok with our size doesn’t mean we don’t have active learning goals. And the dawn of a brand spankin’ new year is a great time to take stock of what we’ve learned and what we really want to learn and experience next.
For me, that’s a giant 365 day slow-cooker of skills, books, events, discussions, and socks. It’s the SpaceRace HOT LIST for 2013, and this week (January 2 – 6) is dedicated to telling you all about it:
A book:
Daniel Pink’s To Sell is Human
He’s one of my favourite authors because, for the love of Pete, he makes so much sense! With an emerging focus and interest in advocacy work, I am eager to hone and spit shine my techniques of persuasion. He’s also been particularly clever about pre-marketing this much-awaited new title – inviting pre-ordering folks a chance to participate in a New Year’s Day webinar (it rocked), providing cool workbook templates, offering signed bookplates, and putting out a lot of other really great content to support the book. These “First Mover” opportunities have helped build value in the ideas of the book, generated excitement, and created a tribe of pre-selling Pink fans. Book marketers, take note.
Here’s a particularly clever review from NPR.
A skill:
I defer to the talented SpaceRace Jimmy in most matters of design and image manipulation. Although I’m often the critical eye – because I know what I like and what I like is usually good (usually), I am too easily frustrated to develop a solid skill foundation in Photoshop. It pains me to no end, as I was the kid who cut out heads and photocopied them on to other people’s bodies, and I did it often and well. Yet any attempt I’m made to become proficient at PS has resulted in tears of agony and childish fist-banging. In 2013, that’s going to change. How do I know? Not even 2 weeks ago a friend asked me to paste their colleague’s head on to Astroboy’s body. And I did it. The time is now.
An event:
It’s really hard to nail down the event I’m most looking forward to in 2013. I’m headed for SXSWEdu in March, based on last year’s experience being completely positive. And fun. And game-changing. And I love Austin. This year I’ve extended my badge so I can also take in Interactive and Film.
I avidly follow EdSurge, and look to their event listings as a premium guide to all worthy ed-tech happenings around the globe. Beware – it’s guaranteed to give you a severe case of FOMO.
But the events I’m looking forward to the most are the ones I’m hoping to launch in my own backyard: a Creative Mornings inspired motivation series for early risers in my awesome mountain town, and a series of Ignite-style province-wide events to bridge the communication barriers between schools and parent communities.
Socks:
A Discussion:
I registered for Alec Couros’s EdTech MOOC (Massive Open Online Course) partly because I wanted a first-hand MOOC experience, but also because I was excited about the topics that will be discussed with a promising cohort of interesting people outside of my current circles. #ETMOOC will cover and converse about social/participatory media, blended/online learning environments, digital literacies, open education, digital citizenship/identity, copyright/copyleft, and multimedia in education. Sounds pretty awesome, doesn’t it? There’s time to register, if you act quickly.
And in the interest of the ultimate resolution – BALANCE – it’s time to grab the kettlebell (thanks Kasie!) and head upstairs for some Soviet-inspired exercise. (and get better sleep)
More of the 2013 Hot List tomorrow. What’s on yours?
I came across this spectacular video by Keith Melton and Plot Point Productions a few days ago. I immediately loved the idea of the helmets. The space guys and gals. The music (the MUSIC!) and the pacing….
That was a few days ago. I’m still thinking about it, so I thought I’d give it the big share and ask a few questions.
1. What does an astronaut do if s/he needs to scratch his/her nose?
2. How could an astronaut remedy a stray piece of spinach or cilantro stuck in his/her teeth?
If you know any astronauts, please ask them to call me.
Without further ado:

The Canadian Education Association (CEA) are running a really cool blog series on innovation in public education. CEA President and CEO Ron Canuel asks a thought-provoking and (it seems) controversial question: why do we need innovation in education?
The answers come from a variety of contributors, including Andrew Campbell, Bruce Dixon, and yours truly. I was asked to contribute from the parent perspective, and my thoughts are here. Cue Sir Mix-a-lot. 🙂
Writing the post gave me pause for thought as I struggled to say something nice, but to also get the point across that I am frustrated by the lack of innovation in the Canadian public system. To balance it out – since I’m trying to be all about balance these days (I’m sitting on an exercise ball as I write this. Whoops, I fell. Ok, now I’m back on.) – I wanted to quickly point to some edtech action that points to shiny and bright. And awesome. (more…)
My spry and busy 62 year old Dad had a heart attack in October while playing tennis in the Senior’s Games in St George, Utah. Were it not for the decisive and immediate CRP he received from another player in the tournament, I’d be writing this through a very different lens. That’s why I loved seeing Ken Jeong (of Hangover fame) pop up in my Facebook feed this week – he’s the face behind an awareness campaign from the American Heart Association. The campaign is nearly a year old – debuting in June 2011, which makes it not new, but new to me, okay? And a year on, are you familiar with the latest best practices in CPR? If not, please share this.
The message is simple: performing CPR is as easy as keeping the beat to Stayin’ Alive…it’s disco, baby. What makes this spot so effective is it’s inherent stickiness – Stayin’ Alive is a powerful earworm if ever there was one, and to link of the action of CPR to the song’s beat is really brilliant. I probably won’t hear it again without performing involuntary chest compressions. So beware if you invite me over and plan on spinning some BeeGees. The AHA have created something so memorable in it’s zaniness, familiarity, and sheer simpleness of message- something certainly worth sharing for it’s important content and entertainment factor.
It’s hard to get it right – but when it works, it really works.
Another great thing: (more…)
