Resolutions. Oft-pondered, yet frequently tossed aside like a bride’s nightie a few months in as new information is processed and new priorities emerge.
SpaceRace is a very small business. We like it that way, because being small lets us concentrate on the things we’re good at (creative strategy-making, web development, hare-brained ideation) and avoid the things we stink at (babysitting, delegation, accounting). Taking stock of our business goals has never involved seeking ways to get bigger. We have a strong stable of collaborators whom we respect and trust, and a manageable client base whom we feel we can truly serve with the rocket power we possess. Our utmost goal is to be happy, and for that we have to love what we do. Every year our resolution is to love it just a little bit more, and we do that by looking ahead to what’s possible and pointing our rocket belts in that direction (see image at left).
But just because we’re ok with our size doesn’t mean we don’t have active learning goals. And the dawn of a brand spankin’ new year is a great time to take stock of what we’ve learned and what we really want to learn and experience next.
For me, that’s a giant 365 day slow-cooker of skills, books, events, discussions, and socks. It’s the SpaceRace HOT LIST for 2013, and this week (January 2 – 6) is dedicated to telling you all about it:
Daniel Pink’s To Sell is Human
He’s one of my favourite authors because, for the love of Pete, he makes so much sense! With an emerging focus and interest in advocacy work, I am eager to hone and spit shine my techniques of persuasion. He’s also been particularly clever about pre-marketing this much-awaited new title – inviting pre-ordering folks a chance to participate in a New Year’s Day webinar (it rocked), providing cool workbook templates, offering signed bookplates, and putting out a lot of other really great content to support the book. These “First Mover” opportunities have helped build value in the ideas of the book, generated excitement, and created a tribe of pre-selling Pink fans. Book marketers, take note.
Here’s a particularly clever review from NPR.
I defer to the talented SpaceRace Jimmy in most matters of design and image manipulation. Although I’m often the critical eye – because I know what I like and what I like is usually good (usually), I am too easily frustrated to develop a solid skill foundation in Photoshop. It pains me to no end, as I was the kid who cut out heads and photocopied them on to other people’s bodies, and I did it often and well. Yet any attempt I’m made to become proficient at PS has resulted in tears of agony and childish fist-banging. In 2013, that’s going to change. How do I know? Not even 2 weeks ago a friend asked me to paste their colleague’s head on to Astroboy’s body. And I did it. The time is now.
It’s really hard to nail down the event I’m most looking forward to in 2013. I’m headed for SXSWEdu in March, based on last year’s experience being completely positive. And fun. And game-changing. And I love Austin. This year I’ve extended my badge so I can also take in Interactive and Film.
I avidly follow EdSurge, and look to their event listings as a premium guide to all worthy ed-tech happenings around the globe. Beware – it’s guaranteed to give you a severe case of FOMO.
But the events I’m looking forward to the most are the ones I’m hoping to launch in my own backyard: a Creative Mornings inspired motivation series for early risers in my awesome mountain town, and a series of Ignite-style province-wide events to bridge the communication barriers between schools and parent communities.
I registered for Alec Couros’s EdTech MOOC (Massive Open Online Course) partly because I wanted a first-hand MOOC experience, but also because I was excited about the topics that will be discussed with a promising cohort of interesting people outside of my current circles. #ETMOOC will cover and converse about social/participatory media, blended/online learning environments, digital literacies, open education, digital citizenship/identity, copyright/copyleft, and multimedia in education. Sounds pretty awesome, doesn’t it? There’s time to register, if you act quickly.
And in the interest of the ultimate resolution – BALANCE – it’s time to grab the kettlebell (thanks Kasie!) and head upstairs for some Soviet-inspired exercise. (and get better sleep)
More of the 2013 Hot List tomorrow. What’s on yours?
My, how things have changed. I attended my first education conference in 2004 as a sales representative with a big publishing company. It was my job to cajole teachers to stop at our booth (or lure them in with a big bowl of chocolate bars), and give them a 5 minute elevator pitch on some groundbreaking yadayadayada, then invite them to enter a draw for which they’d only be selected winner if deemed influential enough.
These, my friends, were the days before random winner generators, online entries, and the power of quiet influencers with more followers than the Pied Piper using social tools to share their expertise. Biggest school in Ontario? Pssssssshhhhh. How about the elementary teacher from Armpit, SK, who has built a digital program for her students that gives them reach for their ideas that they’ll benefit from for years to come, and tweets her experience to 5000 like-minded followers? I’d rather learn about the platform that makes that notion of global collaboration possible for kids, as opposed to who’s bought (and wasted the most money on) the biggest gargantua of a conference booth (check out the eco footprint too, yo).
But at SXSWedu, there was no vendor showcase. Companies had to be sneaky and infuse their sessions with clever product pitches, sessionbomb by planting product-focused operatives during question time, or be not so sneaky and incur the deserved wrath (Hi, I’m a #conferencehashtag. People use me.) Teachers are getting much better about standing up to the disruption of their learning. They pay out of pocket to come to these things. It’s not cheap. Don’t invite them to a session about innovations in critical thinking applications and pitch your app.
Amway called. They want their strategy back. Ugh. (more…)